International messaging service provider for mobile operators and enterprises worldwide

Messaggio

Infobip is a global leader in omnichannel communication

Infobip

Οmni Channel Business Messaging Specialists of real-time, one-to-one & two-way communication

M-STAT

The <a href="https://events.capacitymedia.com/event/ce5fe6fc-7ebe-4ac0-a745-dd3993210393/summary" target="_blank" rel="noopener noreferrer nofollow">Capacity Messaging &amp; SMS World</a> event took place June 8 - 10 and Viber's Senior Director of Business Messaging Solutions Etienne Dupont was featured on the panel "Conversational commerce – it’s a two-way street".The rise of e-commerce over the past decade and more has arguably been even more intensified as a result of the coronavirus pandemic. As the world entered lockdown, end customers have used online retailing channels, but are somewhat missing the physical interactions and touchpoints seen in a brick and mortar store. &nbsp;The concept of conversational commerce intends to fill part of that void, creating a hub for direct conversations between a brand and end user that eventually result in transactions in commerce. So how can this vision be realised and how can CPaaS, AI and RCS players create that framework in areas such as payment solutions and providing an omnichannel experience, as well as the security implications?You can watch back the panel below. Be sure to <a href="https://b2b.viber.com/newsletter-opt-in" target="_blank" rel="noopener noreferrer nofollow">sign up to the Viber for Business newsletter</a> to receive future event updates and visit <a href="https://forbusiness.viber.com/en/blog" target="_blank" rel="noopener noreferrer nofollow">our blog</a> for knowledge, news and more.<figure class="media"><oembed url="https://youtu.be/-cIqQ0WXpv0"></oembed></figure>

Capacity Messaging & SMS World

Get the low down from the Capacity Messaging & SMS World

Event recap: Capacity Messaging & SMS World

Event recap: Capacity Messaging & SMS World

Теги

Схожi статті

Viber Advertising strategies for the shopping season

How to use Viber Ads Manager

Rakuten Viber introduces Viber Ads Manager for small and medium agencies and advertisers