CM.com is global leader in cloud software for conversational commerce

AI & Chatbots + Omnichannel platform for customer service in messengers

Leading omnichannel communication provider

End-to-end integrated software, internet, mobile and hardware solutions

Communicate with your clients via Viber Business Messages, SMS, E-mail, Chatbot and other channels.

Customized bot development and analytics tools

Optimizing communication channels, from businesses to customers

IMEDIA is operating in the field of providing value-added services on telecommunications platforms.

Omnichannel Messaging Platform for effective marketing communication

Connecting businesses with their customers on Viber, powering secure, private interactions 

Communications APIs, unified communications and contact centers

Providers of Cloud Communication Platforms (CPaaS) for Enterprises, OTT players & Telecom operators

Strengthen your position with Viber messaging for better business with your customers

CPaaS empowering businesses to communicate with customers using messaging, video and voice solutions

Making communications and communities for brands: B2C & D2C messaging, chatbots, campaigns

Creating chatbots that people actually love!

Software development company from UI/UX & Design to product development and IT consulting

Software development company specialising in web, mobile, chatbot and tech consulting

Designing and executing integrated digital, analytic and marketing solutions

Communication platform to keep in touch with your frontline employees

User-friendly chatbot builder for popular messengers, without programming knowledge

Custom chatbot developer with a focus on informative, communicative, awareness and E-commerce

Infobip is a global leader in omnichannel communication

Integrated solutions provider from advertising sales, marketing, branding to production

360 agency building Viber chatbot solutions

International messaging service provider for mobile operators and enterprises worldwide

Hybrid Chat, Conversational Marketing and Customer Automation

Grow your audience, engage your customers, automate your messages - across multiple channels

Platform to automate marketing, ecommerce, service operations and support in messengers

#1 Ukrainian Telecom Operator with over 25 million subscribers

Viber's #1 Business Messaging partner in the Philippines

Omnichannel solution provider in the Cloud Communications industry

Viber and SMS messaging service provider with web interface and via API

SMS Centre provides a professional omni-platform for business tasks

Omnichannel communication platform for modern businesses to delight customers

Οmni Channel Business Messaging Specialists of real-time, one-to-one & two-way communication

Providing mobile services to banks and financial institutions in Nepal

Optimised two-way communication between management and employees

Enterprise chatbot provider with high-end AI and cross-industry communication know-how

One of the biggest companies on the business communication market in Russia and CIS

We offer digital tools: SMS, OTT, Virtual PBX, CRM, AI BOT, Contact Center

A global cloud communications platform for all your mobile marketing needs

Next-gen CPaaS with Web & Cloud API services for marketing automation

Enterprise solutions platform for communications, payments, CRM and marketing

Leading Conversational AI and CX Automation Platform

Digital transformation and engagement services, AI chatbots, smart cities and fintech applications

Expert customer engagement and A2P mobile messaging solutions with over 20 years of experience

SparrowSMS: Leading Bulk SMS provider in Nepal and Global Enterprise Messaging

Multichannel messaging platform for successful business communication

Omnichannel platform for customer support teams

Removing communication complexities, so you can succeed.

Founded in 2006, Logate in Podgorica delivers IT solutions for telecoms and banks

Global communications platform for messaging, verification, and fraud prevention

We offer digital transformation services and global vendor software solutions

URBO is B2B SaaS company for the creative and recreational industries

Messente: Messaging partner for companies who want to send business-critical messages at scale

Omnichannel messaging provider for business communication

First in AI and c-commerce, we provide innovative messaging solutions

A holistic messaging and digital agency for messaging solutions

Largest A2P multi-channel messaging platform in the Philippines

SMSBAT is a group of companies that develops and implements modern digital marketing solutions

Communication platform helping brands build connected customer experiences.

Automate sales, marketing, and support with Terra's smart AI technology

A Leading telecom company, GSMA certified Voice carrier and SMS hub, MEF & ITU member

Omnichannel business messaging platform for marketing, sales & support

Multichannel messaging platform for business communication

Digital Solution Provider, Chatbot development and Customer support

Omnichannel platform with built-in phone, webchat, email, tickets, etc.

Creating OS and application software for business digitalization

Corporation in technology and international business, telecommunication and information solutions.

Different Solutions for different ways of communication

A leading service provider in Myanmar's TMT (Telecom, Media, and Technology) industry since 2003

Digital enabler, specialized in Chatbots, Messaging and Engagement

Omnichannel communication platform for business messaging globally

Operating globally through telecom partnerships, providing tailored messaging solutions and support

Expert in reaching, engaging, and retaining the right audience

Swift Technology specializes in Fintech, Vas SMS & custom software dev

Ommichannel platform to communicate worldwide

Seamlessly integrate GenAI agents and live support for superior CX

WayMore Marketing Intelligence Suite helps marketers achieve their goals.

Develop omni-channel messaging campaign through Viber, RCS, What's Up

The Globally Connected Customer Engagement Platform

We provide SMS A2P to Apac pacific region and fintech solution

Top 3 Mobile Marketing agency in Vietnam, offering fast, diverse solutions

Enable novel customer experiences with Generative AI chatbots

Build the future communication for global mobile operators and enterprises

Custom software solutions, staff augmentation, R&D and MVP development

klink.cloud is a leading omnichannel customer engagement platform provider

Smicos: AI-powered chatbot to boost sales, streamline management, and more.

Positive specializes in IT solutions, complex AI assistants, and chatbots

Nikita Mobile LLC is a leading mobile marketing and e-commerce company

The role of mobile devices like smartphones and tablets in communication, news, and entertainment has become indispensable. As our daily lives become increasingly intertwined with these devices, it's estimated that <a href="https://www.statista.com/statistics/617136/digital-population-worldwide/" target="_blank" rel="noopener noreferrer nofollow">over half of the world's population</a> now uses smartphones for internet access. Businesses worldwide are capitalizing on this popularity, turning to innovative online advertising strategies to build brand awareness.<a href="https://www.forbusiness.viber.com/en/marketing-solutions/">Rakuten Viber Advertising Solutions</a> enable organizations to promote their products or services to a vast and engaged user base through various ad formats, tailored to target specific demographics, locations, and interests; interactive AR Lenses; and captivating Stickers.&nbsp;The importance of these tools for your business is evident in the numbers. In 2022, mobile ads accounted for <a href="https://stockapps.com/blog/share-of-digital-mobile-ad-spend-expected-to-reach-70-by-2026/" target="_blank" rel="noopener noreferrer nofollow">62%</a> of all digital ad spending. This trend shows no sign of slowing down, with mobile ad spending predicted to surpass <a href="https://www.statista.com/topics/5983/mobile-marketing-worldwide/#topicOverview" target="_blank" rel="noopener noreferrer nofollow">$400 billion</a> by 2024.&nbsp;Rakuten Viber Advertising Solutions allow companies to attract new users and elevate brand awareness by maintaining a prominent presence on the platform most preferred by your audience. Brands can track the effectiveness of their campaigns and make data-driven decisions for optimization.This article aims to provide valuable insights into leveraging Rakuten Viber’s advertising toolbox for business growth and winning customer attention.<h2>Staying Top-of-Mind with Different Rakuten Viber Ads Formats</h2>There are multiple mobile Rakuten Viber Ads formats allowing brands to reach users throughout the app’s interface:1. Rakuten Viber Business Inbox: This new premium placement on the app provides advertisers with the opportunity to connect with audiences when they are most ready to see brand content. With Business Inbox serving as a dedicated space for brand-user interactions, brands can seamlessly integrate their ads, resulting in improved brand perception and impressive click-through rates (CTRs).2. Rakuten Viber Post-Call: These ads are displayed after the user closes a call and can feature an image or video, text, and a call-to-action button. It can be effectively used to promote products, services, and limited-time offers.3. Rakuten Viber Explore: Rakuten Viber Explore screen is a place where users can discover interesting content, connect with brands and influencers, and stay updated on the latest news. Businesses can leverage this space for promotion, enhancing visibility, growing their chatbots and channels on the app, and staying on top of users' minds.&nbsp;4. Rakuten Viber Chats: These ads are displayed in the form of sponsored messages within users' chats on the Rakuten Viber app. They appear as part of the chat list and are designed to seamlessly blend in with the user experience.5. Rakuten Viber Calls: Users can see your ads displayed on the call screen before they dial, allowing you to reach them on one of the frequently used screens on the app.&nbsp;6. Rakuten Viber More: Enhance your brand's visibility to users who are browsing the sticker store, subscribing to global call plans, or modifying their profile and settings.<figure class="image"><img src="https://env-stage-hosting.s3.eu-central-1.amazonaws.com/Examples_of_Ads_on_Viber_d7ee02785d.png"><figcaption>Examples of Ads on Rakuten Viber</figcaption></figure><h2>Going Viral through Rakuten Viber Stickers</h2>Stickers are arguably the most organic form of advertising that can be implemented in a messaging app. Everyone wants to download a specific sticker pack that fosters their self-expression and <a href="https://www.forbusiness.viber.com/en/blog/post/more-than-ads-discover-creative-tools-on-viber/">Rakuten Viber Stickers</a> can be utilized to promote a brand, product, or service.Users enjoy sharing stickers with their friends, making them an ideal channel for spreading your message. Over <a href="https://www.forbusiness.viber.com/en/blog/post/brand-building-evolved-thousands-of-micro-interactions/">1 billion</a> stickers are exchanged monthly, <a href="https://www.zenbusiness.com/blog/ways-use-viber-for-business/" target="_blank" rel="noopener noreferrer nofollow">30%</a> of active Rakuten Viber users send a sticker daily, and each is used on average over <a href="https://www.forbusiness.viber.com/en/blog/post/brand-building-evolved-thousands-of-micro-interactions/">11</a> times.&nbsp;There are numerous benefits to using Rakuten Viber Stickers for businesses:<ul><li style="text-align:justify;">Enhanced recognition: Creating and distributing branded stickers can enhance brand visibility among Rakuten Viber users.</li><li style="text-align:justify;">Non-intrusive advertising: Stickers offer a native way to promote products or services. Incorporating subtle branding elements into stickers allows businesses to advertise without being overly promotional.</li><li style="text-align:justify;">Potential for viral marketing: Stickers have the potential to become viral, especially if they are creative, humorous, or relatable. When users share them with their contacts, it can lead to organic brand exposure and word-of-mouth marketing.</li><li style="text-align:justify;">Standing out from competitors: By creating unique and memorable sticker sets, organizations can set themselves apart and leave a lasting impression on customers.</li><li style="text-align:justify;">Holistic campaigns: Stickers can be linked to a brand’s chatbot or channel, ensuring an interactive user experience that drives engagement. For example, downloading a free sticker pack will get users subscribed to your brand's chatbot, where they can learn more about your products and purchase them. Stickers can also provide a fun, interactive means of communication in the same chatbot, letting you <a href="https://www.forbusiness.viber.com/en/blog/post/the-impact-of-visual-content-how-messaging-apps-are-changing-the-way-we-connect/">connect with your target audience</a> on a deeper, more emotional level.</li></ul><figure class="image"><img src="https://env-stage-hosting.s3.eu-central-1.amazonaws.com/Examples_of_eye_catching_branded_Stickers_on_Viber_d25c45c630.png"><figcaption>Examples of eye-catching branded Stickers on Rakuten Viber</figcaption></figure><h2>Unleashing Creativity through Rakuten Viber Lenses</h2>Brands can drive awareness and show creativity by building engaging Augmented Reality (AR) experiences for their audience through <a href="https://www.forbusiness.viber.com/ua/blog/post/how-to-use-viber-lenses-a-guide-for-marketers/">Rakuten Viber Lenses</a>. They can integrate elements such as logos, beautification features, color filters, 3D elements, sound effects, and even customized animations into their Lenses. This level of customization allows businesses to create a truly unique and immersive experience that aligns with their image.<figure class="image"><img src="https://env-stage-hosting.s3.eu-central-1.amazonaws.com/Examples_of_engaging_branded_Lenses_on_Viber_9e857e9a0e.png"><figcaption>Examples of engaging branded Lenses on Rakuten Viber</figcaption></figure><h2>The Power of Rakuten Viber Advertising Solutions</h2>Rakuten Viber Advertising Solutions serve as a powerful tool for building brand awareness. Here’s what Rakuten Viber brings to the table:<ul><li style="text-align:justify;">With Rakuten Viber’s vast user base, businesses have the opportunity to reach a broad audience.</li><li style="text-align:justify;">Rakuten Viber Ads' targeting, based on various criteria like demographics, location, and interests, enables brands to connect with the right audience.</li><li style="text-align:justify;">Native solutions can be seamlessly blended into the app experience.</li><li style="text-align:justify;">Interactive features like AR lenses and stickers create distinctive and memorable brand connections.</li><li style="text-align:justify;">Rakuten Viber Ads can get viral and organic growth through user-generated content, where users can make and share content related to the brand or campaign, increasing brand visibility.</li></ul>Don't miss out on the opportunity to use the benefits of Rakuten Viber Advertising Solutions and <a href="https://b2b.viber.com/viber-ads-form">bring your business to the next level</a>.

Boost brand awareness with native Rakuten Viber Ads, innovative AR Lenses, and engaging Stickers

Maximizing the Power of Rakuten Viber Advertising Solutions for Building Brand Awareness

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