CM.com is global leader in cloud software for conversational commerce

AI & Chatbots + Omnichannel platform for customer service in messengers

Leading omnichannel communication provider

End-to-end integrated software, internet, mobile and hardware solutions

Communicate with your clients via Viber Business Messages, SMS, E-mail, Chatbot and other channels.

Customized bot development and analytics tools

Optimizing communication channels, from businesses to customers

IMEDIA is operating in the field of providing value-added services on telecommunications platforms.

Omnichannel Messaging Platform for effective marketing communication

Connecting businesses with their customers on Viber, powering secure, private interactions 

Communications APIs, unified communications and contact centers

Providers of Cloud Communication Platforms (CPaaS) for Enterprises, OTT players & Telecom operators

Strengthen your position with Viber messaging for better business with your customers

CPaaS empowering businesses to communicate with customers using messaging, video and voice solutions

Making communications and communities for brands: B2C & D2C messaging, chatbots, campaigns

Creating chatbots that people actually love!

Software development company from UI/UX & Design to product development and IT consulting

Software development company specialising in web, mobile, chatbot and tech consulting

Designing and executing integrated digital, analytic and marketing solutions

Communication platform to keep in touch with your frontline employees

User-friendly chatbot builder for popular messengers, without programming knowledge

Custom chatbot developer with a focus on informative, communicative, awareness and E-commerce

Infobip is a global leader in omnichannel communication

Integrated solutions provider from advertising sales, marketing, branding to production

360 agency building Viber chatbot solutions

International messaging service provider for mobile operators and enterprises worldwide

Hybrid Chat, Conversational Marketing and Customer Automation

Grow your audience, engage your customers, automate your messages - across multiple channels

Platform to automate marketing, ecommerce, service operations and support in messengers

#1 Ukrainian Telecom Operator with over 25 million subscribers

Viber's #1 Business Messaging partner in the Philippines

Omnichannel solution provider in the Cloud Communications industry

Viber and SMS messaging service provider with web interface and via API

SMS Centre provides a professional omni-platform for business tasks

Omnichannel communication platform for modern businesses to delight customers

Οmni Channel Business Messaging Specialists of real-time, one-to-one & two-way communication

Providing mobile services to banks and financial institutions in Nepal

Optimised two-way communication between management and employees

Enterprise chatbot provider with high-end AI and cross-industry communication know-how

One of the biggest companies on the business communication market in Russia and CIS

We offer digital tools: SMS, OTT, Virtual PBX, CRM, AI BOT, Contact Center

A global cloud communications platform for all your mobile marketing needs

Next-gen CPaaS with Web & Cloud API services for marketing automation

Enterprise solutions platform for communications, payments, CRM and marketing

Leading Conversational AI and CX Automation Platform

Digital transformation and engagement services, AI chatbots, smart cities and fintech applications

Expert customer engagement and A2P mobile messaging solutions with over 20 years of experience

SparrowSMS: Leading Bulk SMS provider in Nepal and Global Enterprise Messaging

Multichannel messaging platform for successful business communication

Omnichannel platform for customer support teams

Removing communication complexities, so you can succeed.

Founded in 2006, Logate in Podgorica delivers IT solutions for telecoms and banks

Global communications platform for messaging, verification, and fraud prevention

We offer digital transformation services and global vendor software solutions

URBO is B2B SaaS company for the creative and recreational industries

Messente: Messaging partner for companies who want to send business-critical messages at scale

Omnichannel messaging provider for business communication

First in AI and c-commerce, we provide innovative messaging solutions

A holistic messaging and digital agency for messaging solutions

Largest A2P multi-channel messaging platform in the Philippines

SMSBAT is a group of companies that develops and implements modern digital marketing solutions

Communication platform helping brands build connected customer experiences.

Automate sales, marketing, and support with Terra's smart AI technology

A Leading telecom company, GSMA certified Voice carrier and SMS hub, MEF & ITU member

Omnichannel business messaging platform for marketing, sales & support

Multichannel messaging platform for business communication

Digital Solution Provider, Chatbot development and Customer support

Omnichannel platform with built-in phone, webchat, email, tickets, etc.

Creating OS and application software for business digitalization

Corporation in technology and international business, telecommunication and information solutions.

Different Solutions for different ways of communication

A leading service provider in Myanmar's TMT (Telecom, Media, and Technology) industry since 2003

Digital enabler, specialized in Chatbots, Messaging and Engagement

Omnichannel communication platform for business messaging globally

Operating globally through telecom partnerships, providing tailored messaging solutions and support

Expert in reaching, engaging, and retaining the right audience

Swift Technology specializes in Fintech, Vas SMS & custom software dev

Ommichannel platform to communicate worldwide

Seamlessly integrate GenAI agents and live support for superior CX

WayMore Marketing Intelligence Suite helps marketers achieve their goals.

Develop omni-channel messaging campaign through Viber, RCS, What's Up

The Globally Connected Customer Engagement Platform

We provide SMS A2P to Apac pacific region and fintech solution

Top 3 Mobile Marketing agency in Vietnam, offering fast, diverse solutions

Enable novel customer experiences with Generative AI chatbots

Build the future communication for global mobile operators and enterprises

Custom software solutions, staff augmentation, R&D and MVP development

klink.cloud is a leading omnichannel customer engagement platform provider

Smicos: AI-powered chatbot to boost sales, streamline management, and more.

Positive specializes in IT solutions, complex AI assistants, and chatbots

Nikita Mobile LLC is a leading mobile marketing and e-commerce company

(Originally published on <a href="https://www.thedrum.com/profile/viber/news/how-messaging-platforms-created-a-decade-of-digital-connections" target="_blank" rel="noopener noreferrer nofollow">The Drum</a>, November 2020)&nbsp;A lot can change in ten years. The past decade seems to have disappeared in the blink of an eye, but our lives are almost unrecognisable from 2010. Then, we were obsessing over the&nbsp;<a href="https://www.imdb.com/title/tt0411008/" target="_blank" rel="noopener noreferrer nofollow">Lost</a> series finale and Lady Gaga’s&nbsp;<a href="https://guce.huffingtonpost.co.uk/copyConsent?sessionId=3_cc-session_ebefd0e4-61c3-4456-8f99-2ba851dc8b06&amp;lang=en-gb" target="_blank" rel="noopener noreferrer nofollow">meat dress</a>, getting used to being annoyed by generic banner ads, and messaging like crazy.What we weren’t doing though was sharing memes, gifs, videos, emojis or other digital media, or seeing highly personalized ad content – at least not on our phones. The&nbsp;<a href="https://thenextweb.com/future-of-communications/2015/02/16/people-still-using-sms-2015/" target="_blank" rel="noopener noreferrer nofollow">most widely used data application</a> was still SMS; we could reach one another quickly, easily and very briefly – no more than 160 characters thank you – but it was a pretty bland experience.So let’s give thanks for progress. Because at the same time, the smartphone was overcoming its initial limitations and starting to gain ground, while IP telephony was about to make the leap from expensive corporate luxury to accessible consumer tool.That’s really where messaging platforms began. If you can make a voice call over the internet without having to get tangled up with various mobile network protocols, why not use the same technology to send text and visual content to other devices as well? This is exactly what Rakuten Viber started to do a few months after its initial launch as a Voice over IP service.&nbsp;Since then, messaging hasn’t looked back, while calls and ads have become a whole new experience as more and more functionality has been introduced to provide what consumers want and businesses need.Rakuten Viber’s platform exists because humans like to share. First it was calls and messages to another person. But one-to-one soon became many-to-many with group messaging. No gang of friends or colleagues is without a group chat these days. All you have to do is stay on top of whatever the subject is that minute, and navigate the delicate politics of leaving a conversation. Rakuten Viber also hosts Communities for people with similar interests, and you can even run polls with your contacts to gather their opinions on life, the universe, or what the best biscuit is.Messaging also gives us the means to express ourselves more, well, expressively. And that means visuals and moving content. We introduced stickers in 2012, and 1.3 billion are now sent on average by our users&nbsp;each month. We even celebrated Rakuten Viber’s first wedding in 2015 with a specially created pack, inspired by two customers who lived more than 10,000 km apart but kept their relationship growing over Rakuten Viber. Now of course, personalization is the thing, and what could be more personal than creating your very own stickers and GIFs?Privacy and security have also become increasing concerns as our online world has opened up, which means we want our interactions to be protected. That’s why, as well as encrypting messages end-to-end so only those sending and receiving them can read them, on Rakuten Viber you can hide chats on shared devices, or set a self-destruct timer to make a message disappear after a certain time period - on both sides of the conversation.It used to be the case that businesses led technology adoption and consumers would follow. With mobile and messaging however, it’s been the opposite. With consumers spending more and more time on their devices and in their messaging app, it makes absolute sense for brands to get in there and connect with them where they’re already hanging out. And so in 2016 Rakuten Viber also became a business business. With our&nbsp;messaging solutions, companies can reach out to a new audience, and communicate better with their existing customers in a native environment. They can send targeted offers and promotions to turn&nbsp;prospects into paying customers, and gain their loyalty over time by building deeper relationships. They can even do business with them, offering products and services&nbsp;that customers can use without having to leave their messaging app.As for actually talking on the phone, while we do this less than we used to, it’s still easier (and&nbsp;cheaper) than before. Rakuten Viber Out is an affordable way to make calls to any mobile or landline number, anywhere in the world, and has been around since 2013. Video calls followed the next year, and now you can have group calls with up to 20 people, which is ideal in our new&nbsp;<a href="https://www.thedrum.com/opinion/2020/04/15/chatbots-and-personalisation-the-impact-covid-19-communication" target="_blank" rel="noopener noreferrer nofollow">stay-at-home, work-at-home reality</a>.The point is that by using the internet – which is pretty much limitless – along with other technologies like chatbots and artificial intelligence, it’s possible to keep on developing the services that help people and companies stay in touch on their own terms.Imagine a world today without this type of messaging platform. How would we share all the things most important to us, from big news stories to the major events in our own lives? How would we stay connected and do the things we need to? It doesn’t bear thinking about. Seriously, would anyone choose to go back to plain text and 160 characters? No, me neither.It’s almost impossible to say what the world will be like by 2030, but one thing’s for sure, and it’s that messaging platforms are only going to get bigger and better. So here’s to the next decade, and even better connections.

How messaging platforms created a decade of digital connections

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