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End-to-end integrated software, internet, mobile and hardware solutions

Communicate with your clients via Viber Business Messages, SMS, E-mail, Chatbot and other channels.

Customized bot development and analytics tools

Optimizing communication channels, from businesses to customers

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Communications APIs, unified communications and contact centers

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Strengthen your position with Viber messaging for better business with your customers

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Creating chatbots that people actually love!

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Custom chatbot developer with a focus on informative, communicative, awareness and E-commerce

Infobip is a global leader in omnichannel communication

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Hybrid Chat, Conversational Marketing and Customer Automation

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Omnichannel communication platform for modern businesses to delight customers

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Optimised two-way communication between management and employees

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Next-gen CPaaS with Web & Cloud API services for marketing automation

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Leading Conversational AI and CX Automation Platform

Digital transformation and engagement services, AI chatbots, smart cities and fintech applications

Expert customer engagement and A2P mobile messaging solutions with over 20 years of experience

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Omnichannel platform for customer support teams

Removing communication complexities, so you can succeed.

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Global communications platform for messaging, verification, and fraud prevention

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Communication platform helping brands build connected customer experiences.

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Multichannel messaging platform for business communication

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Ommichannel platform to communicate worldwide

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WayMore Marketing Intelligence Suite helps marketers achieve their goals.

Develop omni-channel messaging campaign through Viber, RCS, What's Up

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Custom software solutions, staff augmentation, R&D and MVP development

klink.cloud is a leading omnichannel customer engagement platform provider

Smicos: AI-powered chatbot to boost sales, streamline management, and more.

Positive specializes in IT solutions, complex AI assistants, and chatbots

Nikita Mobile LLC is a leading mobile marketing and e-commerce company

Rakuten Viber, the global leader in private and secure messaging and voice-based communication and a leading communication app in the Philippines, has <a href="https://www.forbusiness.viber.com/en/blog/post/a-unique-media-first-campaign-is-led-by-fanta-on-rakuten-viber/">recently rolled out</a> Branded Viber Gems, its latest interactive <a href="https://www.forbusiness.viber.com/en/blog/post/maximizing-the-power-of-viber-advertising-solutions-for-building-brand-awareness/">advertising</a> solution.One of the country’s trusted growing up milk brands and the expert in healthy toddlerhood, NIDO 3+5+, introduced the solution in the Philippines with a special Mother’s Day campaign, developed together with its integrated media agency OpenMind. The NIDO 3+5+ Branded Viber Gems campaign is the solution’s debut not just in the country, but across the entire Asia Pacific region.Viber Gems are special festive animations activated when users send certain words or phrases such as ‘Happy Birthday’ or ‘Happy New Year’. The feature has long been enlivening chats: in 2023 alone, it received over 35 million views in the Philippines. Branded Viber Gems are a unique product placement option that raises <a href="https://www.forbusiness.viber.com/en/blog/post/more-than-ads-discover-creative-tools-on-viber/">brand visibility</a> and creates <a href="https://www.forbusiness.viber.com/en/blog/post/the-power-of-being-authentic/">positive associations</a> between a popular holiday and a brand.Rakuten Viber and NIDO 3+5+ made sure to celebrate all moms and their acts of love: when users send ‘Happy Mother’s Day’ in chat, their moms, grandmas, aunts, and all kinds of mothers (fur ones included!) will see a vibrant festive greeting with a yellow heart, courtesy of NIDO 3+5+. Truly recognizing everything our moms do for us and honoring every mom as a #1Mom.<figure class="image"><img src="https://env-stage-hosting.s3.eu-central-1.amazonaws.com/Branded_Viber_Gems_debut_in_APAC_with_Nido_Mother_s_Day_campaign_mockups_purple_fc97bf91d4.png"><figcaption>Branded Viber Gems debut in APAC with Nido Mother’s Day campaign</figcaption></figure>“NIDO 3+5+ has been the #1 Ally of Filipino moms for more than 50 years now. We take pride in supporting our moms in ensuring a healthy future for their toddlers. That's why we celebrate all moms as #1Moms! We're very excited to partner with Rakuten Viber for our Mother’s Day campaign. We see Branded Viber Gems as an innovative digital advertising tool in raising brand awareness and engagement but also a way to really connect with an evolving and modern audience,” says Gian Abaya, NIDO 3+5+ Brand Manager. “Given that 65% of Rakuten Viber users in the Philippines are women, we want to leverage this unique opportunity to boost engagement with our target market and deepen our connection with them during this highly anticipated celebration, a time when mothers get the spotlight, uplift each other, and also express love to those who raised them.”“Seeing Filipinos’ enthusiastic response to Viber Gems, we seized the opportunity to introduce it to our brand partners as an <a href="https://www.forbusiness.viber.com/en/blog/post/the-impact-of-visual-content-how-messaging-apps-are-changing-the-way-we-connect/">inventive way to interact</a> with their customers,” shares Karla Banua, Sales Lead, Advertising in APAC at Rakuten Viber. “We’re thrilled to roll out this Branded Viber Gems campaign in collaboration with NIDO 3+5+ and OpenMind for Mother’s Day, a cherished occasion in the country. This partnership allowed us to launch the first Branded Viber Gems campaign in the Philippines and across Asia Pacific. Together, we hope to set new standards for creating immersive digital solutions that enhance positive brand experiences.”&nbsp;The Nido-branded Viber Gems are accessible to users in the Philippines on May 11–15: both on mobile and desktop, matching fun and festive greetings will help celebrate Mother’s Day.Curious about this ground-breaking tool for immersive advertising? <a href="advertisers@forbusiness.viber.com">Get in touch</a> with us to learn more about branded Viber Gems <a href="advertisers@forbusiness.viber.com">advertisers@forbusiness.viber.com</a>

Branded Viber Gems debut in APAC: Nido Mother’s Day campaign in the Philippines on Rakuten Viber

 The superapp and the milk brand make chats more festive for the special occasion

Branded Viber Gems debut in APAC: Nido Mother’s Day campaign in the Philippines on Rakuten Viber

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